A quick thought: Search Engine Optimisation, in the wrong hands, can turn into fishing. I had a conversation recently about generating a keyword rich page in a highly competitive space. Even if we didn’t get page one, or two, or three of Google, some people might find the site and then, perhaps, might decide to [...]
This is an article I wrote for Latitude back in April. Since introducting Twitter into our marketing strategy at work, we’ve seen hundreds of new customers interact with us in some way… The start of spring means brand new stock for our Travel Store, with new lines of outdoor clothing and travel gear from many [...]
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