Are Twitter followers your friends?
I was at a concert last weekend at Wembley Stadium which is, if you haven’t been, H U G E. It was filled to the brim with 80,000 people who had paid good money to see a nameless boyband. I was one of them. :) Not long after the first support act had finished, the [...]
Twitter and Customer Service
I think a lot of people are still trying to work out how to use Twitter for business. We can all let our followers know what we’re up to, and even forward on useful links to other sites to each other. Some business have been successfully experimenting. Dell, for example, have made over $2m tweeting [...]
SEO – Fishing or hunting?
A quick thought: Search Engine Optimisation, in the wrong hands, can turn into fishing. I had a conversation recently about generating a keyword rich page in a highly competitive space. Even if we didn’t get page one, or two, or three of Google, some people might find the site and then, perhaps, might decide to [...]
My walk to work
My walk to work from Richard Shepherd on Vimeo.
My walk to work, compressed into just three minutes!! My walk to work from Richard Shepherd on Vimeo.
Using Twitter to grow your business
This is an article I wrote for Latitude back in April. Since introducting Twitter into our marketing strategy at work, we’ve seen hundreds of new customers interact with us in some way… The start of spring means brand new stock for our Travel Store, with new lines of outdoor clothing and travel gear from many [...]
Welcome! But please come back later…
Hello there. So my first question is, how on earth did you find this page? RichardShepherd.com should be hidden from those nasty search engines at the moment, so if you’ve found me then please – go away! Actually, stick around and forgive the ‘work-in-progress’ feel to the site. It’s still being optimised and customised so [...]
Exploring Creativity
Part one of an ongoing, neverending, and somewhat bizarre exploration of creativity. Let’s see how it goes… Exploring Creativity :: 1 from Richard Shepherd on Vimeo.





