Richard Shepherd

Twitter and Customer Service

I think a lot of people are still trying to work out how to use Twitter for business.
We can all let our followers know what we’re up to, and even forward on useful links to other sites to each other. Some business have been successfully experimenting. Dell, for example, have made over $2m tweeting special [...]

SEO – Fishing or hunting?

A quick thought:
Search Engine Optimisation, in the wrong hands, can turn into fishing.
I had a conversation recently about generating a keyword rich page in a highly competitive space. Even if we didn’t get page one, or two, or three of Google, some people might find the site and then, perhaps, might decide to buy some [...]

My walk to work

My walk to work, compressed into just three minutes!!

My walk to work from Richard Shepherd on Vimeo.

Using Twitter to grow your business

This is an article I wrote for Latitude back in April. Since introducting Twitter into our marketing strategy at work, we’ve seen hundreds of new customers interact with us in some way…
The start of spring means brand new stock for our Travel Store, with new lines of outdoor clothing and travel gear from many of [...]

Welcome! But please come back later…

Hello there.
So my first question is, how on earth did you find this page? RichardShepherd.com should be hidden from those nasty search engines at the moment, so if you’ve found me then please – go away!
Actually, stick around and forgive the ‘work-in-progress’ feel to the site. It’s still being optimised and customised so who knows [...]